So, a little more about me. My name is Charley, or Charlotte and I’m a 20 something year old from London. I’ve always been passionate about cooking and food in general really! I loved to bake from a young age as a way to destress and get my creative juices flowing. My passion for alternative baking and plant based dishes came from an interest in healthy living and love for the challenge of experimenting with new flavours and ingredients. I’m so passionate about showing people how easily your classic favourite recipes can be recreated! 


To my little passion project, turned career and space where I share an abundance of dessert and baking recipes. I wanted my recipes to of course be delicious, but also cater to different dietary requirements. Whether that be gluten free, vegan or reduced sugar, I wanted to show you that you can easily re-create your all time favourite sweet treats! Food is absolutely there to be celebrated and enjoyed and my mission is to make sure that’s possible for everyone! 


Prior to writing this, i’d given sharing my history and relationship with food quite a bit of consideration. I was unsure of how much I actually wanted to share online, as it’s not really something that I’ve publicly spoken about. 

Like lots of people I’ve come across in the wellness space, my journey here has stemmed from a slightly difficult relationship with food and fitness. I entered the industry at a time when the wellness hype was perhaps at its highest. When spiralizers, zoodles (courgette noodles) and raw vegan everything were consistently filling up my social media feeds. Whilst this was an incredibly vibrant and exciting time to be a part of this ‘healthy foodie’ community, I can’t deny that it was in fact rather unhealthy. 

Healthy to obsession

What began as a desire to develop healthier habits and include more nutritious food, turned into an obsession and  an extremely restrictive lifestyle. The comfort of the rules and strict number counting perfection, created an illusion that I was achieving a ‘perfect’ state of health. This could not have been further from the truth. 

Not only was removing vital food groups and over exercising physically unhealthy, but also unbelievably damaging to my mental health. Your mental wellbeing is just as important as your physical health and eating food should be an enjoyable part of life. Rather than focussing on all of the things we ‘can’t’ or ‘shouldn’t’ eat, I believe in thinking about abundance. I like to try and include as many nutrient dense foods as possible and then also foods that I absolutely love and bring me happiness to both prepare and eat! 

To put it simply, I realised that it was better for me to strive for balance and have a slice of cake here and there, rather than demonise these foods and therefore constantly crave them. You’re going to be eating food for the rest of your life, so if you don’t enjoy your ‘healthy’ diet, then how long can you really live that way?  


The mission here is quite simply to create deliciously different recipes, to cater for all dietary needs. I want to show you just how easily you can re-create your favourite sweet treats, so you never have to miss out on a little bit of something you love! 

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